Marketing Automation for Brisbane Tradies
The job isn't booked until they show up.
A lead that doesn't answer the phone isn't a lead — it's a missed opportunity. Marketing automation makes sure no enquiry falls through the cracks. Automated SMS reminders reduce no-shows by up to 40%. Follow-up sequences bring back quotes that went cold. And post-job review requests fill your Google profile with social proof while you're onto the next job.
Lead Response Automation
When a lead form is submitted, your phone gets an instant SMS with the enquiry details. If you don't respond within 15 minutes, an automated text goes to the lead letting them know you'll call shortly. Every hour without contact, the lead gets a gentle follow-up. Most leads go cold because nobody answered fast enough — we make sure that never happens.
No-Show Reduction
48 hours before the job: automated SMS with job details and time confirmation. 24 hours before: reminder with your business name and phone number. Morning of the job: 'Your tradie is on the way' text with ETA. These three touches reduce no-shows by up to 40% across our client base.
Review & Referral Engine
Two days after job completion: automated SMS asking for a Google review with a direct link. One week later: a referral request. Reviews build your Google profile ranking. Referrals are the highest-converting leads in the trades — and they're free. Automation makes both consistent instead of something you remember to do every few months.
Frequently asked questions
What does marketing automation do for a tradie?
It follows up with enquiries by text or email so quotes don't go cold, and brings past customers back at the right time.
Will it feel spammy to my customers?
No. It's timely, relevant follow-up — a reminder to book, a thank-you, a seasonal check. Built to sound like you, not a robot.
Does automation replace the ads?
It sits on top of your lead generation. Ads bring the enquiry; automation makes sure more of them turn into booked jobs.
Also see
Frequently asked questions
What does marketing automation do for a tradie?
It follows up with enquiries by text or email so quotes don't go cold, and brings past customers back at the right time.
Will it feel spammy to my customers?
No. It's timely, relevant follow-up — a reminder to book, a thank-you, a seasonal check. Built to sound like you, not a robot.
Does automation replace the ads?
It sits on top of your lead generation. Ads bring the enquiry; automation makes sure more of them turn into booked jobs.
Want a system that chases leads so you don't have to?
Fill in your details below and I'll get back to you within 24 hours. No pitch. No pressure. Just a conversation about whether Sourced & Booked is right for your trade business.
Investment starts at $2,200/month — covering ad spend and campaign management.